Samsung Bets on Smart TV and the New Galaxy
The Korean manufacturer recently unveiled its big shots for the year in Bangkok.
If you haven’t got a whiff of Samsung’s marketing might, maybe you have just been defrosted from 1995. Their blitzkrieg advertising and product launch campaigns make you believe that every other consumer electronic brand has packed up and called it quits. Recently in Bangkok, Samsung held its annual forum for select members of the press and we were witness to another occasion where the Korean giants outlined their plans to take over the world. An unprecedented 13 new products were launched and many of them are headed to your local store this month. Of most interest of course, were the next-gen Smart televisions, WiFi enabled cameras, Tube-equipped iPod docks and a brand new 7-inch Galaxy Tab 2, the only real competition to the original iPad. So what prompted Samsung to make such a hue and cry about seemingly obvious 2012 products? Well, because they might be launching in 2012 but they really hold technologies of the future. Here are our top picks from the event.
ES8000 Smart TV
Not your average TV with an Ethernet port to make it “smart”, no sir. Samsung has redefined how we interact with our idiot boxes in an attempt to make it truly smart and not just a marketing nomenclature. For starters, it can be controlled entirely by voice commands, hand gestures and also uses face recognition technology. Although initially showcased at the CES 2012 in January, this is the final production model with significant improvements to the software and also an all-important microphone in the remote control so you don’t have to yell across the room to change the channel. Its dual-core processor can multitask, meaning you can be surfing the web while downloading an app in the background without being greeted by an abrupt dead blue screen. You can pinch with five fingers to select an option and speak to the TV to make it jump sources or do a Google search. Not futuristic enough? How about being able to upgrade your ES8000 right up till 2015 via a simple swap of a microchip? Yes, it’s the only TV in the world to have an Evolution Kit and we think it holds great potential, especially with ever-changing 3D standards. Available in sizes upto 65inches in India, the range tops out at a hefty Rs 2,65,000.
WB850F WiFi camera
Stop being sceptical now. We know that WiFi isn’t exactly the newest thing to happen to cameras, but hang on – the WB850F has a neat trick up its sleeve. Not only can you upload the pictures directly to Facebook or Picasa, but you can also use the WiFi connection between the camera and your Samsung Galaxy smartphone (with an app) to click group shots after composing them on your phone and clicking remote via a tripod mounted WB850F. It’s 21x optical zoom and 16.1MP resolution ensures you get the best out of every photograph.
Galaxy Tab 310
Better known as the Galaxy Tab 2, this original 7-inch form factor seems to have hit the sweet spot between portability and usability, and the version 2.0 has only improved things further. A new aluminium body shell, thinner dimensions, Android Ice Cream Sandwich out of the box, upgraded UI and swipe control applications and a new look Marketplace with over 4,00,000 applications makes for impressive specs. As a perfect antidote to an e-Book reader, it also boasts of a 1Ghz dual-core processor to handle multiple tasks simultaneously and even pull content off the cloud and share it with other Samsung devices via AllShare Play. Available in both WiFi and 3G+WiFi versions, the new Angry Birds Space instalment will take a whole new form of entertainment on this nifty little device.
Series 9 Ultrabook
Claimed to have taken more than 33,000 man hours to master, this svelte sliver of aluminium and glass is Samsung’s answer to the revered MacBook Air, and it’s a fitting reply at that. Slimmer and lighter than its predecessor, it also features the latest generation Intel iCore 7 processor and Samsung SSD that helps it power up in less than 10 seconds and wake up from its slumber in just 1.4 seconds! Anti-fingerprint finish and a Super Bright Plus display ensures that you can keep using this supermodel all day long without showing any signs of wear.
Nishant is the editor of Stuff India.